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ChatGPT Ads · A new channel for your brand

Be there when
curiosity becomes
intent.

Your next customer is asking questions, exploring ideas and weighing up options. Put your brand in the picture with ChatGPT Ads.

Flip the Bird connects campaign strategy, creative, landing pages and measurement—so you can explore this channel with a clear plan and a controlled budget.

Explore ChatGPT Ads for your brand
The opportunity

A relevant message.
In a moment that matters.

ChatGPT Ads can help brands reach people while they research and compare. Ads appear below ChatGPT answers, with relevance informed by the conversation and other eligible signals.

We start with your customers’ questions: the problem they need to solve, the features they care about and the reasons to choose your offer. Then we turn that understanding into campaigns and useful landing pages.

Read OpenAI’s official ChatGPT Ads guide
What we do

From first test
to informed decisions.

One team to connect your offer, advertising and ecommerce experience.

01

Strategy & account setup

We assess whether the channel fits your products, markets and goals. We check account eligibility, agree a test budget and define what a useful result looks like.

02

Campaigns & context

We organise campaigns around customer needs and write context hints that describe relevant situations. These guide matching; they do not guarantee placement in a specific conversation.

03

Creative & landing pages

We develop clear headlines, descriptions and creative assets. The destination page answers the next question and makes the next step easy, whether that is an enquiry or a purchase.

04

Measurement & optimisation

We connect tracking to your reporting, monitor spend and clicks, and assess conversions where measurement is configured. We use the findings to refine messaging, pages and budget allocation.

Our approach

Start focused.
Learn what works.
Grow with evidence.

Bring the same commercial discipline to a new channel that you expect from every other marketing investment.

  1. Choose the opportunity

    Select an offer, audience need and market. Review the account, destination pages and measurement before committing spend.

  2. Launch a controlled test

    Agree the budget and success criteria. Create the campaign, check the customer journey and launch once approved.

  3. Review the business impact

    Compare campaign reporting with your own analytics and lead or order quality. Decide what to improve, continue or stop.

Connected to your growth strategy

Another way to be discovered.

We evaluate ChatGPT Ads alongside your existing channels, with attention to the total customer journey and your commercial priorities.

Good questions

Before your
first campaign.

Can a Belgian business get started?

OpenAI currently lists Belgium among countries with self-service Ads Manager access. Access depends on where the advertising and billing entity is based; we check your account and intended markets before planning a launch.

Can we measure enquiries and sales?

Ads Manager reports impressions, clicks and spend, plus attributed conversions when conversion tracking is configured. We agree the events to measure and compare the results with your own analytics. Attribution is a reporting model, not proof that every sale is incremental.

How much should we invest?

We propose a test budget based on your offer, margins, objective and measurement setup. Media spend and our service scope are agreed before launch. We do not promise a fixed cost per lead or return.

Is this the same as organic AI visibility?

ChatGPT Ads is paid advertising. Our Agentic Commerce Optimisation service focuses on making your product data and content easier for AI systems to understand. Each has its own role in your marketing plan.

Platform information checked 29 September 2026. Features and eligibility can change. Check availability · Measurement guide

Let’s find your opportunity

Make your next
channel a considered move.

Tell us what you sell, who you want to reach and what growth should look like. We will help you define a practical first test.

Let’s talk ChatGPT Ads