Sneakerplus
From own storefront to marketplace reach.
Context before code.
Sneakerplus needed an ecommerce foundation that could support both direct sales and visibility on major marketplaces. The work combines the branded webshop with bol.com and Amazon routes, without losing control of the product presentation.
A product-rich webshop prepared to sell beyond its own storefront through connected marketplace channels. The aim was not to add isolated tools, but to make the customer-facing experience and the operational work behind it reinforce each other.
Each part has a job in the bigger system.
The scope combines customer experience, operational technology and commercial support. Here is what every component means in practice.
Webshop
A branded ecommerce experience designed around the customer journey and the way the internal team manages the store.
bol.com
Marketplace setup and data flows for product information, availability and pricing across external sales channels.
Amazon
Marketplace setup and data flows for product information, availability and pricing across external sales channels.
Design & concept
A visual and interaction concept that translates the brand into a clear, recognisable and usable buying experience.
Business strategy
Strategic involvement in the choices behind the store: proposition, priorities, systems, partners and the route to growth.
From customer action to business follow-through.
A strong commerce setup does not stop at the checkout. The project connects what customers see with the systems, data and people responsible for fulfilling the promise.
Experience
Brand, content, product discovery and a buying journey suited to the audience.
Transaction
Orders, B2B or POS activity captured through a clear and dependable commerce flow.
Operations
Product, stock, customer and fulfilment information moved to the right systems.
Growth
Marketing, reporting and strategic decisions informed by the connected setup.
Launch is a moment.
Commerce is continuous.
We support catalogue and channel improvements, marketplace alignment and the strategic choices required as the business expands its reach.
- Marketplace feeds, availability and channel alignment
- Strategic advice as priorities and markets evolve
- Store maintenance, releases and continuous refinement